BUSINESS ANALYTICS

BUSINESS ANALYTICS

BUSINESS ANALYTICS

Business analytics combines the fields of management, business and computer science. The business aspect requires both a high-level understanding of the business as well as the practical limitations that exist. The analytical part requires an understanding of data, statistics and computer science. This combination of fields allows business analysts to bridge the gap between management and technology. Effective communication and problem-solving are also key elements of business analytics to translate insights from data to information that is easily communicated to executives.

Business analytics utilizes big data, statistical analysis, and data visualization to implement organization changes. Predictive analytics is an important aspect of this work as it involves available data to create statistical models. These models can be used to predict outcomes and inform decision making. By learning from existing data, business analytics can make concrete recommendations to solve problems and improve businesses.